Why no TAM for Bihar

Posted by Aditya on July 27, 2008 · Leave a Comment 

Did you know this? Except for Bihar, Jharkhand, J&K, and the North Eastern states, TAM meters are available in all states. For those who do not know, TAM meters are used to calculate TRP or Television Rating Points. The voice of biharis (jharkhandis included) is considered insignificant in media. and therefore no TAM for bihar. … Read more

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The Infamous Role of the Media in Arushi Murder Case

Posted by Aditya on July 13, 2008 · 1 Comment 

I also write for Indimag. Read this article that appeared there: After every high profile case is solved, the media engages in a intra-industry introspection session on their role in the case. Media houses run amok to take credits for the firsts. “Blame-storming” is the name of the game ! With the Arushi murder case … Read more

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Sensational reporting by hindi news channels is unpalatable

Posted by Aditya on June 8, 2008 · 27 Comments 

Are you satisfied with the programmes being dished out on TV these days. i am not. news channels in particular are very disappointing, mostly the hindi news channels. instead of providing information, the news channels sell sensation. the loudest the sensation, the largest the TRP – therefore, biggest the share in advertisement pie.

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